Mark CostelloThe Irish Field
Current role in racing
Deputy Editor of The Irish Field, Ireland’s leading racing publication
How/Why I use Proform
The Irish Field was looking to enhance its betting coverage for readers and Proform Racing was the ideal fit.
Simon and Mike went beyond the call of duty to help us devise a suitable package and we are delighted with the results.
Today’s punters demand more from a racing statistics model than simply strike-rates and profit and loss figures.
Proform’s ability to compare actual results with market expectations is what puts the service in a league of its own.